Paul Green targets Bay FC roster improvements after difficult NWSL campaign

Paul Green has identified immediate improvements to Bay FC's squad as a priority, telling BBC Sport that the club's results have fallen short of expectations. The chief football officer outlined his recruitment plans with Bay sitting third from bottom and three matches remaining in the 2026 National Women's Soccer League season, according to the BBC's report.

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Green said he intends to draw on the contacts developed during two decades in women's football to add players around the talent already at the club. He also stressed that progress depends on staffing and facilities, not solely recruitment. Bay are due to move into new training facilities next year, the BBC reported.

His remarks follow Bay's September 21 announcement appointing him to oversee football operations. The club said his responsibilities include roster strategy and management of football operations staff. He reports to Kay Cossington, chief executive of Bay Collective and head of global women's football at Sixth Street, which places him within the group's wider sporting leadership structure.

Bay's announcement also set out how Green will work with head coach Emma Coates and her technical staff. Recruitment and squad construction are to reflect the team's playing identity and Coates' approach, alongside the club's longer-term ambitions. Cossington described his role as helping bring recruitment, player development and performance together, with the aim of building a roster suited to the coach.

Green brings experience from 13 years at Chelsea, where Bay credited him with helping deliver 19 trophies, including eight league titles and six Women's FA Cups. Before joining Chelsea in 2013, he spent seven years at Doncaster Rovers Belles as assistant manager and club secretary. His Chelsea positions included general manager and head of women's football.

Speaking to the BBC, Green said the opportunity at Bay reminded him of Chelsea's early development and that the club's vision had persuaded him to return to football. He left Chelsea in February and spent seven months away before taking the Bay role. His stated focus is now on strengthening the squad and the organisation supporting it.